VASARELY

Influenced by the innovative use of color in Bauhaus art, Hungarian painter Victor Vasarely (1908-1997) developed his own abstract-geometric visual language, exploring the relationship between pure form and pure color. Vasarely's experimentation with optical effects in the 1940s and 50s earned him a central role in the evolution of Op Art. By the late 50s and early 60s, he concentrated on the "democratization of art" by no longer producing his works as expensive originals but in large editions of affordable screen prints; this attempt to redefine the position and function of the artist in society was an important first step in the Pop Art movement. Vasarely's boldly colorful and eye-popping paintings are instantly recognizable and remain entirely modern and relevant today.